A bold roast with a bold mission. Grown in the Colombian highlands, BitRoast helps connect rural farmers to the global economy.
Nico's passion project; BitRoast is launching in August 2025, a portion of each sale funds Bitcoin access and financial education in Colombia.
At Tierra Granados, we believe access to financial tools is a human right. That’s why BitRoast supports projects that introduce Bitcoin to rural Colombian communities — connecting farmers to a global economy without borders.
In addition to their earnings, we give 20% of all BitRoast profits directly to our farmers — paid in Bitcoin — helping them build savings, gain autonomy, and preserve wealth for the future.
In regions where inflation and limited banking access threaten long-term savings, Bitcoin offers an alternative — a decentralized, secure way to store and grow value. BitRoast supports education that helps rural families understand and access this tool, giving them more control over their financial future.
Through BitRoast, we’re not just funding education — we’re delivering it. Our team will lead financial literacy classes and training workshops directly in the communities where our coffee is grown.
From basic budgeting and saving to understanding Bitcoin and digital wallets, we’re equipping families with the tools to take control of their financial future.
Because real empowerment starts with real knowledge.
Tierra Granados
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